Whitestory....
In the winter of 2015, my boyfriend got down on his knees on a white beach in the Philippines. A couple of months earlier, I had quit my job at a Danish jewelry brand and bought a one-way ticket to Asia. The goal of the trip was to find out what I wanted in life. Little did I know that the proposal would be the start of more than one new and decisive chapter in life.
A few days after the engagement, the wedding planning started and not least the thought of my own wedding dress. The one day in your life where you really have to stand out and be at your most beautiful, while being elegant and romantic. But finding the perfect dress felt almost impossible. I therefore began sketching my own dress. And as I completed the design of the dress project, I noticed the interest from friends and acquaintances.
The idea for Whitestory was therefore created by itself; I wanted to design my own wedding dresses. And I wanted to start for myself. Just under a year later, my first romantic and bohemian wedding dresses were in place in the showroom at Frogner.
... & Friends
As I came into contact with more customers, grooms and other interested parties, it became clear that many are looking for beautiful party dresses for weddings and other events.
In spring 2016, Whitestory & Friends therefore launched its first collection of party dresses. The dresses were a huge success! The product range was expanded in 2017 and now also includes short dresses, dressing gowns and summer clothes and selected accessories from selected brands.
The products can be purchased here in our online store or in our showroom. In the spring of 2017, we stopped selling wedding dresses, to focus fully on offering dresses for all occasions.
Hilde K. Hagen
Managing Director, Whitestory & Friends
